Open to all pets, ‘social petwork’ site Klooff lets pet owners create profiles for their animals, with details of the pet’s breed, age and even interests, such as eating, eating, cooking with gas, chasing squirrels, sniffing assholes, Irish dancing, repairing mobile phones and shitting on its neighbour’s doorstep! The free app allows owners set up profiles using basic information and post photos, videos or GIFs of their pets. No doubt this is a great opportunity to dress your pet up in the most ridiculous of costumes or spray them with coloured paint? Each photo can be ‘liked’ and ‘shared’, and users can also leave comments such as, ‘That’s one hell of an ugly dog! What name does it respond to…Quasimodo?‘ Why the most popular photos are then shown on the Top 10 tab. Yes, you too can ‘celebrify’ your pussy or pooch! My only concern is that a preened and posed pet may unintentionally attract internet trolls who may post nasty comments that might lead to an animal to self-harm by pulling out its fur! There is always a price to pay for your 15 minutes of fame!